Data and Insight Specialist C2
xDNA DIGITAL AGENCY INC
- Makati, PhilippinesSalcedo St, San Lorenzo, Makati, Metro Manila, PhilippinesMakatiMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Job Description
We’re searching for a skilled Data & Insights Specialist to join our award-winning digital agency. Reporting directly to our SEO Team Lead, this is the perfect opportunity for an experienced SEO expert to make their mark in one of our fastest-growing departments.
You’ll be the companies’ GA4 & GTM expert and be responsible for managing and
troubleshooting as well as providing clear, commercial, actionable insights to the Digital
Marketing team, Web Development Team, and our clients.
As a Data & Insights Specialist, your role will encompass a complete approach to On-page SEO strategies for all our clients:
Your key tasks will include:
- Support the Marketing Services & Web Development Team to provide clients with data insight & recommendations.
- Work with the client-facing international SEO team to interpret new and existing client data and insights.
- Monitor and implement tags using Google Tag Manager, whilst also answering ad hoc GA queries and granting platform access when applicable.
- Support with the creation of digital marketing reports to drive insight into the site and digital marketing performance.
- Assist Digital Marketing specialists in implementing new GA4 features to increase and expand data collection; as well as owning data integrity and accuracy and ensure adherence to reporting best practices.
- Work with Web Development teams to assist in the creation and implementation of marketing tags through web builds and migrations.
- Keep pace with SEO, search engine, social media, and internet marketing industry trends and developments.
- Perform other tasks that may be required to improve the ranking performance of clients' websites.
We are looking for a fun-loving, quick-learning, mastermind with a passion for algorithms
Minimum Qualifications
We want you to have:
- 2+ year's experience in a Data and Insight Analytics
- Strong knowledge in GA4 and GTM or other Tag Management Systems. (Knowledge in other SEO Tools is a big plus)
- A passion for understanding digital data, you enjoy working with large datasets and collaborating across teams.
- You have experience within a similar role and have used data visualisation and reporting tools.
- Experience with data analysis for digital marketing activity and platforms including Google Ads & Meta.
- An understanding of Server-Side tracking to avoid cookie deprecation.
- Experience in consent mode set up.
- Experience working with multi-channel digital data including App.
- Experience using SQL for complex querying and analysis.
- Strong numerical and analytical skills with the ability to handle complex data.
We want to see:
- Ability to work independently and towards your objectives
- Action-orientated, self-motivated, can work on their initiative
- Passion for the industry and always up to date with the trends, news and technology
- Excellent oral and written communication skills
- Ability to communicate a specialist subject clearly to clients at all levels
- Ability to learn quickly
- Have complete ownership and accountability of your work
- The capacity to go above and beyond for your clients
- Proficiency in Microsoft Suite of tools (Excel, Word, Powerpoint).
- A desire to further your career
- Understanding of interplay between SEO, PPC, Paid Social
- A proven track record of delivering results
Perks and Benefits
- Retirement Benefit Plans
- Free Lunch or Snacks
- Medical / Health Insurance
- Paid Sick Leave
- Paid Bereavement/Family Leave
- Paid Holidays
- Paid Vacation Leave
- Maternity & Paternity Leave
- Medical, Prescription, Dental, or Vision Plans
Required Skills
- Google Analytics
- Google Adwords
- Digital Marketing
- Search Engine Optimization (SEO)
Licenses and Certifications
- Google Analytics Certification
Preferred Courses
- Diploma in Marketing
- Computer Science [Software Technology]
Jobs Summary
- Job Level
- Associate / Supervisor
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Once in a while
- Office Address
- Salcedo St, 1223 Makati, Philippines